90-day growth kickstart · Q4 intake

Your next 90 days of growth. Run for you.

We run the content, the outreach, the replies and the bookings. On Growth and Scale we also write the follow-up after every call and keep your CRM current. You show up and close.

Call or text +1 907 416 6157.

Our AI guide answers first. Calls may be recorded.

Text message terms
Buyer platforms, content, and booked meetings connected through one pipeline operation

The walkthrough

A 7-minute walkthrough of the system.

  • One operating rhythm across the full growth motion.
  • The six workstreams that make the system run.
  • A meeting fee only when an ICP-fit buyer attends.
Book a review →

Problems we help solve

Growth is still
your second job.

The publishing, prospecting and follow-up keep pulling you away from delivery and live deals.

Referrals slow down. So does your pipeline.

You’re back to prospecting when you need new opportunities already in motion.

Every buyer needs the same explanation.

Your expertise stays in sales calls instead of helping people choose you beforehand.

The call goes well. The follow-up waits until Friday.

A written recap, a proposal and a next step are what keep a good meeting alive. That work lands on you at 9pm.

You hire help, then manage every moving part.

Coordinating content, campaigns and replies takes time away from delivery and closing.

Before: your team coordinates the work. After: one team runs it.

Before Disconnected tools: cold lists, inconsistent posting, unread dashboards, no attribution
  • Founder checking replies
  • Freelancer waiting for approval
  • Landing page not updated
  • Lead list three months old
  • Newsletter skipped
  • Inboxes degrading
  • No one checking attribution
  • Reports tell you what happened, not why
After After: verified accounts, warm visibility and active conversations flow through one pipeline operation into meetings booked, one reporting layer and qualified pipeline
  • One operating rhythm
  • One owner
  • Weekly publishing
  • Fresh ICP data
  • Healthy infrastructure
  • Replies handled
  • A weekly report that says what to double down on next

We make buyers know the name. Social, engagement.

We publish where your ICP already reads. We engage 20–30 times a day in their feeds. The name is familiar before outreach starts.

  • We publish founder and company posts every week.
  • We make 20–30 ICP engagements a day on LinkedIn and X.
  • We monitor your buyers’ accounts and the conversations around them.
  • We track every touch, so recognition compounds.
Content and engagement making buyers familiar before outreach

We turn interest into contactable pipeline. Lead magnets, landing pages, email funnels.

Interest has to land somewhere. We build the assets that capture it and the funnels that warm it.

  • We build lead magnets that capture the interest.
  • We build landing pages that convert it.
  • We wire forms, CRM fields and tracking.
  • We run email funnels that warm buyers before outbound starts.
Lead magnet, landing page and email funnel capturing and warming buyer interest

We contact 5,000 ICP-fit buyers a month on Growth. You pay only when one attends.

Each buyer receives a personal email sequence. We verify every contact before we send. We handle the replies.

  • We source ICP-fit accounts and verify every email.
  • We send a personalised email sequence to each buyer.
  • We handle replies in hours.
  • We route qualified buyers to your calendar.
  • No-show: $0. Out of ICP: $0.

Monthly reach: 1,000 buyers on Foundation, 5,000 on Growth, 10,000 on Scale.

A meeting is billable only when an agreed ICP-fit buyer attends. You approve the account list before we send.

Calendar showing qualified calls booked with the buyers who attended

Your first email should not be the first time they see your name.

We identify the people you want to sell to. We engage with their posts and the conversations around them. Your name is familiar before the first email lands.

  1. 01
    We identify the buyers you want to reach.

    Target accounts and the people who decide.

  2. 02
    We engage with their LinkedIn and X posts.

    20–30 engagements a day, in the conversations they already follow.

  3. 03
    We publish content that reaches the same market.

    Founder and company posts, every week.

  4. 04
    We give them somewhere to go.

    Articles, lead magnets, newsletters and landing pages capture the interest.

  5. 05
    Then we start outbound.

    Sequences land in a market that already knows the name.

The email arrives after familiarity has started.

Buyers meeting the brand in the conversations they already read

We connect the work that normally sits in separate teams.

We identify the ICP. We build visibility around those buyers. We create content they can find. We capture interest with pages and lead magnets. We nurture it by email. We run outbound. We handle replies. We book qualified meetings.

The process, end to end

The inbound process: publishing platforms and engagement feed a lead magnet and landing page, which feed an email funnel that warms identified buyers

Become the company your buyers already recognise.

LinkedIn
X
Reddit
Medium
Quora
DEV
Hashnode
GitHub
Beehiiv
Substack
Product Hunt
Email
Lead magnets
Landing pages
Email funnels

Why this work matters

The buying decision starts before the sales call.

AI is influencing vendor choice.

69% of surveyed software buyers said an AI chatbot recommendation led them to choose a different vendor than planned.

Publish clear use cases, evidence and comparisons for buyers researching in ChatGPT and other AI tools.

G2 · 2026 AI Search Insight Report 1,076 B2B software buyers and decision-makers · March 2026 survey

The shortlist forms early.

95% of purchases in 6sense’s study went to a vendor already on the buyer’s Day One shortlist.

Build familiarity before the buying process starts, alongside reaching accounts with a current reason to talk.

6sense · 2025 Buyer Experience Report Nearly 4,000 B2B buyers · purchases of $25K or more

Expertise can open the conversation.

95% of surveyed U.S. hidden decision-makers reported greater openness to outreach from organisations publishing strong thought leadership.

Reach stakeholders who shape the decision, even when they rarely speak to sales.

Edelman-LinkedIn · 2025 Thought Leadership Report U.S. hidden decision-makers · self-reported receptiveness · p.12

What we run

One team keeping new business moving.

We run the publishing, buyer engagement, follow-up and prospecting so you can put more attention into delivery and live opportunities.

Give buyers more confidence before the first conversation.

Founder content makes your expertise visible. Articles and comparisons answer questions about fit, alternatives and switching, giving buyers useful material to share with their team. Sales has less ground to cover from scratch.

Buyer engagement: replies that start conversations.
Buyer engagement: replies that start conversations.

Stay useful while buyers work toward a decision.

We join relevant buyer conversations and keep interested people hearing from you through newsletters and follow-up. Lead magnets, landing pages and email funnels give them a useful next step when interest arrives before budget, urgency or internal agreement.

Content that answers the buying question.
Content that answers the buying question.

Put more sales attention into suitable opportunities.

We research relevant accounts and current buying context, then handle outreach, replies, qualification and booking. Your team can focus on understanding the buyer and working the deal.

Booked meetings from those conversations.
Booked meetings from those conversations.

The work does not stop at the booked meeting.

On Growth and Scale, we send your brief before the call and turn the call into a written follow-up within one business day. We draft the proposal when a buyer asks for pricing, and log the outcome and next step in your CRM. Foundation covers everything up to the booked meeting.

A follow-up drafted the day after the meeting.
A follow-up drafted the day after the meeting.

Who Pipeline helps

Growth built around your business.

One team running the work, focused on the outcomes that matter to your business.

B2B SaaS

Distribution you don’t have to run.

We run the content, buyer engagement and outbound, giving your product a consistent presence and your team more room to build and sell.

Content · Buyer engagement · Outbound

Distribution with technical understanding.

Get consistent distribution from a team that can work with the substance of your product and the questions specialist buyers ask.

Agencies & professional services

A steadier pipeline. A stronger name.

Keep new business moving while you deliver. Build visibility and trust in your expertise, with targeted outreach alongside the referrals you already earn.

Jake has helped agencies close $16K-$38K deals.

B2B trades & technical businesses

More sales opportunities with commercial buyers.

We find suitable commercial accounts, build visibility around what you supply and run outreach and follow-up to start relevant sales conversations.

Technical services · Equipment · Components · B2B products

Built for considered B2B purchases, where trust, fit and the value of a sales conversation matter.

Plan my 90 days

How the 90 days run

Your first four months.

Month 1Month 2Month 3Month 4

Content, engagement and conversion assets · 90 days

Setup + warmupOutreach · three full sending months

  1. 01
    Choose the right direction.

    Markets, ICPs, messaging and the first content.

  2. 02
    Publish. Engage. Start conversations.

    Content, engagement, outreach and qualified buyer conversations.

  3. 03
    Review the next step.

    Review results at day 75 and plan the next step.

  4. 04
    Complete the sending rollout.

    Finish the third full sending month, including replies and qualification.

The program

Choose your 90-day growth kickstart.

One 90-day program. Your choice of payment.

Foundation

90-day growth kickstart

$4,500Full 90-day program · paid upfront

OR $997/month × 3 monthly payments

$4,991 total

+ $300 per attended, qualified meeting

No-show or out of ICP: $0

Planning target: 8 qualified meetings by day 90

  • 10 LinkedIn posts/week + 2 newsletters/month
  • 1,000 buyers/month once outreach is running
  • Domains, inboxes, replies and reporting
View full program

Inbound engineering

  • 10 LinkedIn posts / wk (founder + company)
  • 20 ICP engagements / day on buyer posts
  • 2 newsletters / mo

Outbound

  • 1,000 ICP-fit buyers contacted / mo (3,000 sends)
  • Sending domains + warmed inboxes included
  • Reply handling · weekly reporting

Diagnostic included. Articles, lead magnets, landing pages and funnels are not included. Follow-up after meetings is not included.

90-day content scope: 120 posts over 12 publishing weeks; 6 newsletters. Initial outreach plan: 3,000 buyers / 9,000 sends across three full sending months after one month of setup and warmup. Outreach runs for four months in total. Final schedule and meeting target agreed before launch.

Open full calculator
Plan my 90 days →

Scale

90-day growth kickstart

$15,500Full 90-day program · paid upfront

OR $4,997/month × 3 monthly payments

$18,491 total

+ $200 per attended, qualified meeting

No-show or out of ICP: $0

Planning target: 40 qualified meetings by day 90

  • 24 articles/month + 8 newsletters/month
  • 2 magnets, pages and funnels/month
  • 10,000 buyers/month + dedicated operator
  • After every meeting: brief, follow-up, proposal draft, CRM
View full program

Inbound engineering

  • 15 posts + carousels / wk
  • 30 ICP engagements / day on buyer posts
  • 8 newsletters / mo
  • 24 signal-informed articles / mo (blog + LinkedIn + Medium)
  • 4 comparison pages / mo ("vs" and "alternatives")
  • 2 lead magnets + 2 landing pages + 2 email funnels / mo

Outbound

  • 10,000 ICP-fit buyers contacted / mo (30,000 sends)
  • 20+ sending domains + 40+ warmed inboxes
  • Reply handling · weekly reportingDedicated operator + CRM pipeline management

90-day content scope: 180 posts over 12 publishing weeks; 24 newsletters. 72 articles, 12 comparison pages and 6 of each conversion asset. Initial outreach plan: 30,000 buyers / 90,000 sends across three full sending months after one month of setup and warmup. Outreach runs for four months in total. Final schedule and meeting target agreed before launch.

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Plan my 90 days →

See the standalone pricing page →

Compare the full program.

Compare scope, cadence and outcomes

Compare all three plans. On smaller screens, scroll the table sideways.

90-day content + 4-month outreach: scope, cadence and intended outcomes
WorkstreamFoundationGrowthScaleIntended outcome
Product DNA + GTM DNAIncluded · days 1-14Included · days 1-14Included · days 1-14Focus on the right buyers with a message that fits.
Founder + company posts10 posts/week120 over the program15 posts/week180 over the program15 posts/week180 over the programBuild trust through the people and the business behind your offer.
Buyer engagement20 ICP engagements/day25 ICP engagements/day30 ICP engagements/dayReach more relevant buyers. Create warmer leads.
ArticlesNot included8 articles/month24 over the program24 articles/month72 over the programGet discovered and shortlisted through search, AI answers and buyer communities.
Newsletters2 newsletters/month6 over the program6 newsletters/month18 over the program8 newsletters/month24 over the programStay top of mind with an audience you own.
Comparison pagesNot included2 pages/month6 over the program4 pages/month12 over the programGive buyers a clear reason to choose you.
Lead magnets + pages + email funnelsNot included1 set/month3 over the program2 sets/month6 over the programTurn more of your traffic into enquiries.
Signal discovery + account researchDaily / weeklyDaily / weeklyDaily / weeklyFind hot, ready-to-buy leads that generic lead lists miss.
Contact sourcing + list maintenanceOngoing · verified and refreshedOngoing · verified and refreshedOngoing · verified and refreshedReach the right people with accurate, usable contact data.
Buyer outreach1,000 buyers/active month3,000 in the initial program5,000 buyers/active month15,000 in the initial program10,000 buyers/active month30,000 in the initial programStart conversations with buyers who fit your offer.
Emails including follow-ups3,000 sends/active month9,000 in the initial program15,000 sends/active month45,000 in the initial program30,000 sends/active month90,000 in the initial programKeep good prospects engaged until they are ready to talk.
Sending domains + warmed inboxesIncluded15 domains + 30 inboxes20+ domains + 40+ inboxesProtect your sender reputation and keep outreach reaching buyers.
Reply handling + qualification + bookingThroughout active outreachThroughout active outreachThroughout active outreachSpend more time closing qualified buyers.
After the meetingMeetings onlyBrief, follow-up, proposal, CRMBrief, follow-up, proposal, CRMKeep a deal moving while the buyer is still interested
Attended-meeting planning target8 by day 9020 by day 9040 by day 90A clear goal for qualified buyer conversations.
Reporting + optimisationWeekly reporting + AI Answer WatchWeekly reporting + AI Answer WatchWeekly reporting + AI Answer WatchSee what creates pipeline and where to improve.
Dedicated operator + CRM pipeline managementNot includedNot includedIncludedKeep a larger pipeline moving with less work for your team.

Explore your program’s economics.

Worked example · Growth · paid upfront

$12,000 per new client, 20 attended meetings, 20% close rate. Enable JavaScript to adjust.

What your program includes

Content you keep
180 posts · 24 articles · 18 newsletters · 6 comparison pages · 3 lead magnet, page and email funnel sets
Outreach we run
15,000 buyers · 45,000 emails including follow-ups4 months total: 1 month setup and warmup + 3 full sending months.
After the meeting
Pre-call brief, written follow-up within one business day, proposal draft, CRM updatedGrowth and Scale only.
Total program cost$13,000Content + outbound + 20 attended meetings.
Meeting-driven sales value$48,0004 estimated clients from 20 meetings at 20%.
How this is calculated
CalculationValue
Fixed program fee$6,000
One-time setup$2,000
20 attended meetings × $250$5,000
Total program cost$13,000
Estimated sales value$48,000
Meeting-driven value / full program cost3.69×
Close rate to cover this scenario’s cost5.4%

This uses the adjustable planning target, not guaranteed sales. No-show and out-of-ICP meetings cost $0. Contract value is not necessarily collected within 90 days and is not net profit.

Different meeting outcomes

Attended meetingsProgram costEstimated contract value
20$13,000$48,000
30$15,500$72,000
40$18,000$96,000

Illustrations at $12,000 per client and 20% close. Not forecasts.

Meeting-driven estimates, before delivery costs. Content-driven sales are not included.

Who does the work

Product expertise. Content. Sales.

Jake McMahon, founder of ProductQuant
Jake McMahon Founder / ProductQuant
My expertise
Product positioning, ICP and market research, founder thought leadership, long-form SEO content, conversion funnels and outbound sales.
I’ve sold into
monday.com · Guardio · Circlesup · NewDayUSA
I’ve written for
thirdweb · Payoneer · monday.com · monday dev · CYE · Tasq · Spikerz · 8fig
$16K-$38KDeals I’ve helped agencies close
$10K-$100KDeals I’ve helped SaaS companies close
~$500K CLVOne SaaS account’s lifetime value

The system behind the work.

I built and ran the content and sales system that helped grow Queue to $1.5M ARR.

Our agency. Our in-house technology.

Our team runs your growth. Our technology gives us the edge.

We built PQ Intel to find better opportunities and run your program faster. Our team operates it for you.

Illustrative opportunity · example data

A buyer is looking for an alternative.

  1. 01 / Observation

    “Our reporting tool takes too much manual work. What else should we look at?”

  2. 02 / Context

    Check the company, buyer’s role and workflow. A question suggests relevance; it does not confirm budget.

  3. 03 / Action

    Offer a useful comparison, investigate fit and carry the context into appropriate outreach.

Explore the PQ Intel workspace

Find the conversations worth acting on.

Buyer questions, competitor mentions and company changes, reviewed for relevance to your offer.

PQ Intel buying signals interface preview, showing source posts, filters and signal context
PQ Intel workspace · example data
More of PQ Intel
Explore our unique method ↓

How we qualify a market

Your Product DNA + GTM DNA.

Before we commit your program to a market or message, we check how your offer, buyers and deal economics work together. The aim: fewer wrong-fit conversations and one clear direction for content, engagement and outreach.

Product DNA

Which customers can your offer serve well today?

We connect the value you deliver with pricing, buyer and user roles, adoption effort and reasons to stay. That helps us choose the benefits to lead with, the proof to use and the questions your content needs to answer.

Checks behind these decisions
  • Value + proof
  • Pricing + deal value
  • Buyer + user
  • Adoption + time to value
  • Retention + expansion
  • Alternatives + switching

GTM DNA

Which buyers and route to market make commercial sense?

We compare segments by need, ability to adopt, buying work and deal value. That sets our positioning, channels and a starting market where customer proof can support the next sale. A bigger account can bring more approvals, adoption work and selling cost; we check those tradeoffs before building the list.

Checks behind these decisions
  • Market + beachhead
  • ICP + buying roles
  • Positioning
  • Channel fit
  • Sales effort + economics
  • Signals + measurement

Illustrative example

If the user isn’t the buyer, the campaign changes.

What we publish
Explain the workflow benefit to the user and give the budget owner a case for the investment.
Who we approach and qualify
Identify the champion and approver, then check the adoption and approval work needed to move forward.

One working brief for the program. Priority buyers, positioning and proof themes, channel focus and assumptions to test. Content and sales work from the same commercial picture, updated as we learn.

The commercial model

The fixed fee builds the machine. The meeting fee is earned when it works.

Operating fee

Build and run.

Domains, inboxes, data, content, campaigns and operations.

Meeting fee

Earned on attendance.

Charged only when an agreed ICP-fit buyer attends. No-show: $0. Out of ICP: $0.

First month

Content work.

If the first month does not land, that month is refunded. You keep everything built.

Results we have published.

See all evidence →

Companies our team has worked with — references available on request

  • monday.com
  • Payoneer
  • thirdweb
  • Guardio
  • CirclesUp
  • Canary Mail
  • Tasq
  • CYE
  • Spikerz
  • Willow
  • Gainify

The industry evidence behind these channels

Founder content & engagement

Only about 5% of your potential buyers are in the market at any given time. The other 95% are not.

Ehrenberg-Bass Institute, Prof. John Dawes, for the LinkedIn B2B Institute. As Dawes puts it, a buyer who knows nothing about you before their buying process starts has almost zero chance of buying from you.

Research institute · Ehrenberg-Bass

SEO, AEO & GEO

Add an AI summary and clicks to a classic search result fall from 15% of visits to 8%.

Pew Research Center, July 2025: 68,879 Google searches from 900 US adults. Summaries appeared on 18% of searches, and on 53% of queries of ten words or more, which is where commercial research happens.

Primary research · Pew Research Center

Getting cited in AI answers

88% of AI summaries cite three or more sources. Only 1% cite a single one.

Same Pew dataset. Users clicked a link inside a summary in just 1% of visits, so the win is being one of the sources the model draws on, not a click you can measure.

Primary research · Pew Research Center

Landing pages & funnels

The median landing page converts at 6.6%. Top quartile SaaS pages reach 11.6%.

Unbounce 2024 Conversion Benchmark Report: 41,000 landing pages, 464 million pageviews and 57 million conversions. They report medians rather than averages so a few extreme pages cannot skew the baseline.

Conversion benchmark · Unbounce

Lead magnets & email funnels

Email returns $10 to $36 for every $1 spent.

Litmus State of Email: 35% of companies report a $10 to $36 return per $1, another 30% report $36 to $50, and software and technology recorded the highest sector ROI at 36:1.

Industry survey · Litmus

Outbound lead gen

0.45% average reply rate across 7.5 million cold emails.

Belkins 2026: 7,530,489 emails sent through 2025 and 34,393 replies, counted as replies per email sent rather than per opener. Founders and owners replied most at 0.57%. Companies with 11 to 50 staff replied at 0.49%, more than double the 0.22% of enterprises with 10,000 or more.

Primary dataset · Belkins 2026

Founder content and engagement, and SEO, AEO and GEO, are proven by our own published case studies above. The benchmarks here are why the meeting fee works: enough well-verified sends, into a market the content warmed first.

Is Pipeline a fit?

Pipeline works best if…

You sell high-consideration deals.

Buyers research before they reply.

A qualified meeting is commercially valuable.

You sell software, specialist services or physical products to business buyers.

You want one accountable team, not more vendors.

Your expertise or product value needs a clear explanation and a reason to trust.

Probably not for you if…

You need thousands of low-intent leads.

Your sales cycle is purely transactional.

You only want volume, not qualification.

You expect results without access or follow-through.

Questions

Before you decide.

How long does the program run?

Content runs for 90 days. Outreach runs for four months: month 1 is setup and inbox warmup, then three full sending months. Both payment options cover the same schedule. There is no fourth fixed installment. At day 75, we review the next step; renewal is your choice.

What does the fixed fee cover?

The diagnostic, agreed content, engagement, research, sending infrastructure, campaigns, reply handling and reporting. Attended-meeting fees are additional: $300 Foundation, $250 Growth or $200 Scale.

How do payment and setup work?

Pay upfront or in three installments, due at kickoff, day 31 and day 61. Setup is included if you sign and make the first payment by 31 October 2026, 23:59 UTC. Standard setup after the offer is $2,000 on Foundation/Growth and $3,500 on Scale. Full payment terms.

What counts as a qualified meeting?

A buyer who meets your agreed criteria books through the program and attends. No-shows and out-of-ICP contacts cost $0. Each qualifying attended meeting is billable, including meetings above the target.

Who do the follow-ups come from?

Your address, in your voice. We draft in your inbox and you send the first ones; after that we can send on your behalf if you prefer.

Do you write the proposal?

On Growth and Scale, we draft one proposal or recap per opportunity that asks for pricing. You review and send it. We do not negotiate, attend the call or close.

What happens after a meeting is booked?

On Growth and Scale, we prepare a brief before the call, review the call, draft the follow-up within one business day and log the outcome in your CRM. Foundation covers everything up to the booked meeting; the follow-up is yours.

Are meeting targets or sales guaranteed?

No. Day-90 planning targets are 8 / 20 / 40 for Foundation / Growth / Scale. Final targets and qualification criteria are agreed in writing after the diagnostic. Outreach continues into month four. Sales, revenue and rankings are not guaranteed. Meeting and refund terms.

What do Product DNA and GTM DNA cover?

Product DNA connects your offer’s value, pricing, buying roles and adoption requirements. GTM DNA uses that picture to choose priority customers, positioning, channels and a suitable sales motion. Together they guide one working brief for content and outreach. We revisit assumptions using campaign responses and sales feedback.

Where do you publish and engage?

Founder, company and agreed salespeople’s profiles on LinkedIn and X. Articles cover your blog, LinkedIn articles and Medium, with adaptation for Quora, DEV and Hashnode where your audience fits. Volumes are shared across the agreed mix. Engagement includes useful comments and follow-up on relevant ICP and industry posts.

Who owns the work?

You do. Your content, research, pages, funnels, briefs, follow-up drafts, proposals and dashboards stay with you. Domains and inboxes live in your accounts. You keep the delivered work if you stop.

How much time does our team need?

Allow one to two hours a week for approvals, access and expertise, a few minutes to review each follow-up draft, plus time to attend sales meetings. We run the daily execution.

Do you work inside our CRM?

Yes. We connect to HubSpot, Salesforce, Pipedrive, Close or another CRM with API access and route qualified meetings into your workflow.

What does the calculator include?

The full fixed fee, any chargeable setup and every attended-meeting fee. Sales value uses your client value and close rate. Scenarios are estimates before delivery costs, not forecasts or cash collected during the program. Content-driven sales are additional and are not forecast. Publishing totals use 12 weeks and three monthly production cycles.

What if the first month does not deliver?

The first-month content and visibility refund promise applies. You keep the work. The service amount is one third of an upfront fixed fee or the first installment; earned meeting fees and delivered, separately charged setup are excluded. Your signed proposal sets the remaining-program terms. Read the refund terms.

Ready to kickstart your growth? Let’s plan your 90 days.

Plan my 90 days →

Plan your 90-day growth kickstart.

A free, 15-minute review of your product, buyers and growth opportunities.